In order to determine customer needs and to implement marketing strategies and programs aimed at satisfying those needs, marketing managers need information about ________

A) customers
B) competitors
C) other forces in the marketplace
D) all of the above

D

Business

You might also like to view...

________ refers to the purchase by a target corporation of its stock from an actual or perceived tender offeror at a premium

A) White knight merger B) Appraisal C) Share exchange D) Greenmail

Business

FMEA is a process in product development and is used in managing operations by analysis of potential failure modes within a system

Indicate whether the statement is true or false

Business