Prior to the 2008 U.S. presidential election, MTV's "Choose or Lose" campaign encouraged millions of young people ages eighteen to thirty to learn about the issues, to vote, and to be a deciding factor in the election
This campaign is an example of ________.
A) product advertising
B) brand placement
C) institutional advertising
D) advocacy advertising
E) local advertising
D
Business
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Executives who share two vertical roles are referred to as T-shaped managers
Indicate whether the statement is true or false
Business
What is a word's denotative meaning?
A) The feelings associated with a word B) Its literal meaning C) An expression of a quality or characteristic D) A broad, encompassing category of ideas E) Its ability to stand for something that cannot be seen or touched
Business