Given an actual demand this period of 61, a forecast for this period of 58, and an alpha of 0.3, what would the forecast for the next period be using exponential smoothing?

Though direct marketing permits high target-market selectivity and can be personalized, it does not allow easy measurement of results

Indicate whether the statement is true or false

Under ethical fundamentalism, persons look internally and decide for themselves whether a

course of action is appropriate. Indicate whether the statement is true or false