Soap operas cost ________ as a one hour primetime show

According to Littlejohn and Foss, identity knowledge,

mindfulness, and negotiation skill are all components of __________. Fill in the blanks with correct word

Quoting a well-known conservative who supports a well-known liberal position can be powerful evidence because _______

A) ?it agrees with the "conventional wisdom." B) ?it gives a voice to an opinion other conservatives probably share but are afraid to say. C) ?listeners will assume that person considered the issue very carefully. D) ?people would probably not hear this opinion otherwise. E) ?it will likely be based on personal experience rather than statistics.