The evaluation of supply chain networks

A) should use only one metric.
B) should use multiple metrics.
C) should not use more than one metric.
D) should be subjective.

Answer: B

Business

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Patents and trademarks are valuable to products and services dimensions. Which dimension of brand equity do they fall under?

A) brand associations B) other brand assets C) perceived quality D) brand awareness

Business

Demand for a given item is said to be dependent if:

A) it originates from the external customer. B) there is a deep bill of material. C) the finished products are mostly services (rather than goods). D) there is a clearly identifiable parent. E) the item has several children.

Business