The sense of discomfort that a person experiences when new information conflicts with thatperson's current attitudes, beliefs, values, or behavior is
a. cognitive confusion.
b. cognitive dissonance.
c. logical dissonance.
d. reasonable disassociation.
b
Communication & Mass Media
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The New York Times v. Sullivan case broadened free-expression protections to
A) advertising. B) newspaper editorials. C) movies. D) television.
Communication & Mass Media
Which of the following is a strategy a speaker can employ to ethically use emotional appeals to achieve their persuasive purpose?
A) use general examples B) use nonverbal behavior to communicate the emotional message C) stick to only one emotion to appeal to D) abstain from using emotion-arousing words
Communication & Mass Media