Of all the features in your message, the ________ has the most power to influence the audience to accept your bad news
A) desired business result
B) audience's anticipated reaction
C) justification behind the bad news
D) silver lining, or hidden benefit of the bad news
E) apology
Answer: C
Explanation: C) An effective bad-news message should explain the reasons behind the bad news. Of all the features in a message, the explanation has the most power to influence the audience to accept your bad news.
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