The interviews conducted by Procter & Gamble on Olay Beauty Bar, where the respondents actually washed their hands and face with the bar in a test area before responding to a survey falls under which of the following categories?
A) traditional telephone interviews
B) computer-assisted telephone interviewing
C) personal in-home interviews
D) mall-intercept personal interviews
E) computer-assisted personal interviewing (CAPI)
D
Business
You might also like to view...
Estimates based on the assumption that historical data can be used as a frame of reference for current estimates are:
A) Comparative estimates. B) Ballpark estimates. C) Definitive estimates. D) Feasibility estimates.
Business
Which of the following would be an example of the "precautionary motive" for a firm holding cash
balances? A) purchase fixed assets B) anticipating a strike C) make dividend payments D) purchase of inventory
Business