Explain how media technology has changed from the print era to today
What will be an ideal response?
Over several hundred years, media have evolved from print, to radio, to television, and now the Internet. During the print era, the new technology was the printing press. Ink and print images could be mass produced for newspapers, magazines, and posters. The broadcast era began with the first radio and television. The digital era began with the introduction of the Internet and the birth of corporate websites and e-commerce. The newest era is the social media era, which has led to users becoming self-publishers who create and share their own content, some of it brand-related, with connections. Online advertising is growing faster than other kinds of advertising, as traditional media is seeing decreases in ad revenues.