Researchers should generalize findings from focus-group participants to the whole market

Which of the following are assumptions of the break-even model?

I. Only one product is involved.
II. Everything that is produced can be sold.
III. The revenue per unit will be the same regardless of volume.

A. I only
B. I and II only
C. II only
D. II and III only
E. I, II and III

A company in the process of targeting customer groups to serve should address tactical challenges instead of strategic challenges

Indicate whether the statement is true or false