The body of knowledge is documented in both scholarly and trade publications. Which of the following publications is targeted primarily to practitioners, with articles about their day-to-day problems and techniques to overcome them?
A. Public Relations Tactics D. Public Relations Review
B. Public Relations Strategist E. PR Week
C. Journal of Public Relations Research
A
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Kimmy owns a small scrapbooking store in her community. She sells paper, glue, and other scrapbooking items. She decides one day to lower her prices a little bit because she wants to boost sales and market share so that she can take a vacation. She currently has a 12% market share. Under the Sherman Act, this likely:
a. is a violation of Section 1 because she is attempting to reduce competition. b. is a violation of Section 3 of the Clayton Act because she is attempting to exclude competitors. c. is not a violation of U.S. antitrust laws. d. is a violation of Section 2 because she is intentionally attempting to drive her competitors out of business.
Senior citizen and student discounts at movie theaters and restaurants are examples of operations-oriented pricing
Indicate whether the statement is true or false a. True b. False