Major studios often viewed their stars as valuable investments, "properties." ___

Indicate whether the statement is true or false

f,

Communication & Mass Media

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Different types of research should be used at different stages of the PR strategic process

Indicate whether the statement is true or false

Communication & Mass Media

When you ask yourself, "What is the central idea I want my audience to get from my speech?" you are beginning the process of

A) choosing the general purpose of you speech. B) selecting your topic. C) phrasing your thesis. D) building your working outline.

Communication & Mass Media