The behavior modification theory emphasizes which of the following?
a. Intrinsic reward is the perceived value of a reward that comes from performing the task and resulting in satisfaction.
b. Behaviors are functions of their consequences.
c. A need is transformed into behavior directed at supporting, or allowing, the performance of goal behavior to reduce the felt need.
d. Perceived inequities of an employment situation lead to changes in behavior.
Answer: b. Behaviors are functions of their consequences.
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A. Brand identity B. Product/market objectives C. Positioning statement D. Product / Service
James' "claim to fame" is that, in any negotiation process that he is involved with, he has the ability to work towards a solution that can create a win-win situation for all participants. James is thus adept at
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