Cision, BurrellesLuce, and Business Wire are used by firms to ________

A) distribute information to consumers about an MPR campaign
B) pitch MPR plans to connectors, consumers, and stakeholders
C) assess the feasibility of an MPR plan before its implementation
D) monitor and analyze the performance of an MPR campaign
E) collect data from social networking sites about MPR needs

D

Business

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International marketing research is much simpler to conduct than domestic research

Indicate whether the statement is true or false

Business

In some countries, writers use a __________ to indicate a decimal point

a. dash b. comma c. hyphen d. colon

Business