A ratings “share” compares the audience size of one show with the audience size of another show

a. True
b. False

ANSWER: True

Communication & Mass Media

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Alaina is going to give a presentation on the proper procedure for applying a tourniquet to someone who has been injured, and audience members will apply a tourniquet briefly to the person sitting next to them. This is what type of presentation?

a. Expository presentation b. Process demonstration c. How-to demonstration d. Presentation to convince

Communication & Mass Media

The forgetting curve is a measure of __________.

A. how listeners' opinions change from positive to negative B. how easy it is for speakers to forget parts of their memorized speeches C. the relationship between what listeners understand and what they remember D. the rate at which information is forgotten over time

Communication & Mass Media