An organized effort where goods and services are freely exchanged is known as a
A) religion. B) government. C) market. D) business.
C
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Tracy's is a chain of hair dressing salons for women. They use television, magazines, radio, and newspapers to advertise their services. The owners ensure that all communication channels deliver a common message to prospective customers
In so doing, Tracy's is practicing ________ marketing. A) internal B) integrated C) socially responsible D) global E) relationship
Marketers at Johnny Inc believe in putting their customers ahead of everything else. Their products are carefully designed to meet customer requirements and the entire focus is on achieving customer satisfaction
Johnny Inc follows the ________ concept in doing business. A) production B) product C) selling D) marketing E) social responsibility