One characteristic of citizen marketers is that they hold amateur status, which means they
A) share information voluntarily and are transparent about their motives.
B) need a great deal of training before they can be expected to sell products.
C) often make mistakes that can result in public relations mishaps for companies.
D) generally lack higher education and are mainly low-income earners.
E) have to be recruited regularly by firms because they lack commitment and enthusiasm.
A
Business
You might also like to view...
Why would the manager of a service company need to use job order costing?
What will be an ideal response
Business
Perceptions and attitudes about a product's origins can be positive or negative. On the positive side, "German" is synonymous with style
Indicate whether the statement is true or false
Business