Being able to understand more than one group's ways of using language such as what is practiced by many Asian Americans, Mexican Americans, lesbians, gay men, and members of other groups that are simultaneously part of a dominant and a minority culture is known as __________

a. multilingualism
b. code switching
c. respect
d. understanding
e. cultural relativism

Answer: b. code switching

Communication & Mass Media

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The fragmentation of the audience that results from focusing on demographic information makes it difficult to make good choices about how to engage with your audience

Indicate whether the statement is true or false

Communication & Mass Media

If people make ______ attributions, they believe that the cause of another person’s behavior is based on their personality. When they make ______ attributions, they believe that another person’s behavior is caused by situational factors.

A. specific, global B. stable, unstable C. internal, external D. relationship enhancing, distress maintaining

Communication & Mass Media