Examining the correlation between an audience’s perception of what’s important and mediacoverage of those issues is the focus of _____

a. uses and gratifications
b. cultivation theory
c. agenda-setting capacity
d. linear model research

Answer: c

Communication & Mass Media

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Specific purpose statements usually explain what the speaker will do during the speech, as in "During my speech, I will tell you what I know about golf."

Indicate whether the statement is true or false

Communication & Mass Media

________ can be defined as a person's perception of what is true

What will be an ideal response?

Communication & Mass Media