How can marketers reinforce brand equity?
What will be an ideal response?
Marketers can reinforce brand equity by consistently conveying the brand's meaning in terms of
(1 ) what products it represents, what core benefits it supplies, and what needs it satisfies; and
(2 ) how the brand makes products superior, and which strong, favorable, and unique brand associations should exist in consumers' minds.
Business
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According to the text, as of 2005, what percentage of all Canadian companies sold products/services on-line?
a. 47 percent b. 27 percent c. 67 percent d. 7 percent
Business
The findings section is the most important and most detailed portion of the report
Indicate whether the statement is true or false
Business