Which of the following statements is true of product lines?

a. ?They require greater transportation and warehousing costs than product items.
b. ?They limit the product choices offered to customers to one or two product items.
c. ?They provide economies of scale in advertising.
d. ?They increase a firm's manufacturing and inventory costs.

Ans: c. ?They provide economies of scale in advertising.

Business

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Management of a company is accountable to ________ for obeying laws and paying taxes

A) the natural environment B) its asset vendors C) the securities exchange D) the government

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The majority of coupons are sent out through print media

Indicate whether the statement is true or false

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