Finding a retail site that has more than ample parking, excellent access and walk-in trade potential is an example of maximizing which of the marketing Ps?

___________________ is the application of marketing concepts and strategies inside an organization.

A. Direct marketing B. Personal selling C. Internal marketing D. Integrated marketing communications E. Publicity

Creating easy-to-find single points of access to government services for individuals is a G2B performance objective

Indicate whether the statement is true or false