Reva Electric Car Company (RECC.) manufactures electric cars for the Indian market. RECC
identified a potential market in European countries for an electric car, and introduced the Reva
under a new brand name and with different promotion.
Which of the following market growth
strategies is RECC employing in the above case?
A) diversification B) product development
C) market development D) market penetration
C
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Through ________, marketing statisticians can extract useful information about individuals, trends, and segments from the mass of data
A) data governance B) data modeling C) data mining D) data maintenance E) data marketing
Credit rating agencies evaluated and rated billions in mortgage securities, and both the private sector and governments at all levels relied on these ratings
Indicate whether the statement is true or false