The belief that possessions are important in life, which is a value that most of the rest of the world attributes to the United States, is ______.

Louise is asked to develop a script for experts to say about the company's new product line. All of the statements will be used in future advertisements. What tool should the writer use?

a) Voices b) Sound effects c) Music d) Pictures

The process of researching, creating, refining, and promoting a product or service and distributing it to targeted consumers is

A) marketing B) public relations C) advertising D) promotion E) IMC