Consumers respond more positively to ground beef advertised as "75 percent lean" than to ground beef described as "25 percent fat." This illustrates that consumer reactions are influenced by:
a. the representativeness heuristic.
b. the belief perseverance phenomenon.
c. confirmation bias.
d. the availability heuristic.
e. framing.
Ans: e. framing.
Psychology
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a. age of capability. c. age of innocence. b. age of feasibility. d. age of viability.
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