The central problem for TV program creators is how to balance the tension between convention and innovation in creating TV genre texts

Indicate whether this statement is true or false.

T

Communication & Mass Media

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Today's demassification and media diversity contributes to less social cohesion than the mass audiences and limited number of media choices enjoyed by previous generations

Indicate whether this statement is true or false.

Communication & Mass Media

Which attention factor combines both uncertainty and dynamism to grab and hold attention?

a. suspense b. activity c. conflict d. vitality

Communication & Mass Media