Sales promotion expenditures increased as a percentage of budget expenditure for a number of years. Growth has, however, recently slowed. Which of the following is a factor that has contributed to the growth of sales promotion expenditures?

A) Many brands have come to be seen as dissimilar.
B) The efficiency of advertising as a promotion has improved.
C) The trade demands more deals from manufacturers.
D) Consumers have become less price-oriented.
E) The number of brands in the market has decreased.

C

Business

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At a local retail store, Randi saw a bag of daffodil flower bulbs and a box of plant fertilizer. The items, which were sold together, retailed at $28.50 but were marked down to $19.99. The $19.99 is the:

a. revenue. b. price. c. profit. d. liquidity value.

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Nonparametric tests are used when the independent variables are nonmetric

Indicate whether the statement is true or false

Business