Which of the following, if true, would suggest that the company should concentrate on its opportunities?
A) The managers make sure they get the best talent in the market, even if they have to pay a high price for it.
B) Employees have become complacent after a few successful campaigns, are highly demotivated, and lack creativity.
C) Despite innovative technology and the Internet, employees continue to use traditional animation techniques to create ads.
D) The company has no competitors due to high entry barriers.
Answer: C
Business
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Which kind of products do the six alternative pricing strategies best apply to?
A) convenience B) shopping C) specialty D) unsought E) business
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The line that begins at the origin on a CVP graph represents
A) total fixed expenses. B) total sales revenues. C) total expenses. D) both the total expenses and the total sales revenues.
Business