When conducting conjoint analysis, the attributes selected should be salient in influencing consumer preference and choice

Jordan wants to set aside money so that his grandchildren's college tuition will be paid. While he is only 58, he is concerned that if he dies too young, he will not have had enough years to accumulate assets. What is Jordan's reason for purchasing life insurance?

A) Mortgage payoff B) Estate creation C) Liquidity D) Estate conservation"

A parent organization operates the branch stores in which organization form?

a. independent organization b. main store control organization c. separate store organization d. equal store organization