Social Security is financed by a tax on:
A) employees and employers
B) only on employees
C) only on employers
D) all residents of the United States
A
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The best alternative for validating selection methods for companies that cannot use criterion-related, content, or construct validation is:
A) validation by demonstrating very high reliability. B) validity generalization. C) the use of commercial, off-the-shelf selection tests. D) not to validate its selection methods.
Which of the following measures is used to assess the responsiveness of consumers to advertising expenditures, calculated by dividing the percent change in sales by the percent change in advertising expenses?
A) net sales expenditure B) gross advertising index C) advertising elasticity D) advertising return on investment E) push rating