The market follower has the second-largest market share in a particular market, following the

A tenant lease space from June 1 thought June 14. This would MOST LIKELY be considered:

A. An estate for years. B. An estate will. C. A periodic tenancy. D. An estate at sufferance.

Jolene's firm markets preplanning services for a mortician. She finds that most of her target market avoids discussing future funeral needs. She convinces people to invest in the firm's services through her large-scale promotional efforts

Jolene's firm most likely practices the ________. A) production concept B) marketing concept C) selling concept D) product concept E) societal marketing concept