Answer the following statement(s) true (T) or false (F)
1. You are well suited for public relations opportunities with health-care organizations and PR firms with health specialties if your interests include science and health.
2. Research by Nonprofit HR projected that in 2016 the greatest job growth in the nonprofit sector would be in marketing communications and public relations.
3. Using Facebook to post photos and videos is a positive way in which nonprofits can foster relationships of trust and satisfaction.
4. A public relations practitioner working for a health-care facility typically specializes in either internal communications or external communications.
5. A well-defined approach to employee relations is foundational to a healthy health communications agency.
1. TRUE
2. FALSE
3. TRUE
4. FALSE
5. TRUE
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When a person's use of a product, service, or organization exceeds her or his expectations positively or negatively, which type of word-of-mouth communication occurs?
A) person-to-person word-of-mouth public relations B) person-to-person word-of-mouth advertising C) intentional word-of-mouth communication D) experiential word-of-mouth communication E) consequential word-of-mouth communication
Denotative meanings of words often reside within the individual
Indicate whether the statement is true or false