When marketers determine the distribution intensity for a product, they are determining the ________ of a channel level

After a brief stay at a luxury hotel in Paris, Benjamin Sanders noted that the hotel had kept every promise it made when he booked the room, meeting all his needs. He added that it was a "thoroughly comfortable and opulent experience"

According to Young & Rubicam's Brand Asset Valuator, this reflects brand ________. A) valuation B) esteem C) relevance D) differentiation E) knowledge

Research evidence suggests that _____ leads to improved effectiveness of MBO programs

a. fewer interteam meetings b. less feedback and paperwork c. fewer objectives and less intrusion by upper management d. participation of subordinates e. more goal-setting meetings