Companies consider cost of materials, production expenses, impact of competition, and potential sales at this stage in developing a new product
A) product development
B) product analysis
C) test marketing
D) commercialization
E) idea generation
Answer: B
Explanation: B) Product analysis is doing cost estimates to calculate the product's possible profitability, taking into account cost of materials, production expenses, impact of competition, and potential sales.
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According to CAPM, the amount of reward an investor receives for bearing the risk of an individual security depends upon the:
A. amount of total risk assumed and the market risk premium. B. market risk premium and the amount of systematic risk inherent in the security. C. risk free rate, the market rate of return, and the standard deviation of the security. D. beta of the security and the market rate of return. E. standard deviation of the security and the risk-free rate of return.
Which of the following is one of the results of small business innovation?
A. Greater competition between small and large companies B. The invention of new products and the way we do things C. Large companies becoming less innovative and going out of business