In the _____ approach, firms prepare advertising and promotional materials about the firm and its products or services and broadcast them to potential customers

a. mass media b. Web
c. personal contact d. word-of-mouth

a

Business

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When an agency agreement does not state the amount of compensation, the agent may obtain reasonable compensation for the services provided.

a. true b. false

Business

Give an example of a pure service provided by a company

What will be an ideal response?

Business