The types of claims covered in this chapter include
a. Those with legal wiggle room
b. Nonpuffery claims which escape the scrutiny of the law
c. Noncommercial paid speech
d. Lifestyle claims to improve the user’s life
d. Lifestyle claims to improve the user’s life
Communication & Mass Media
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A kicker refers to the last story in the newscast, not counting the "Goodbye," and is usually humorous or light in nature
Indicate whether this statement is true or false.
Communication & Mass Media
Discuss the key differences between informative and persuasive speeches. In your class, you are assigned to give both types. How would you decide on what type of speech to give if it were not assigned?
What will be an ideal response?
Communication & Mass Media