Results indicating that demographic factors account for less than 5 percent of the difference in performance among salespeople
A. Implies sales managers should hire more women
B. Refutes the conventional wisdom espoused by some sales managers in the past
C. Suggests managers hire taller and attractive salespeople
D. Confirms the idea that lifestyle is less important than gender
E. None of the above
Ans: B. Refutes the conventional wisdom espoused by some sales managers in the past
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What are the two dimensions of the four-quadrant model as presented by Gary Hamel and C.K. Prahalad?
A) customer needs and customer types B) consumer demand and perceived value C) value provided and cost incurred D) brand value and actual sales
Obtaining nontestimonial evidence like fingerprints and body fluids violates the privilege against self-incrimination provision
Indicate whether the statement is true or false