Under what particular conditions might an organization need to rely on paid media versus some other form of media?
What will be an ideal response?
When conditions require the highest level of control over the message; who
receives the message, when they receive it and where it is presented to the audience.
In those instances, the organization may rely on paid advertising, which would allow that
level of control.
Communication & Mass Media
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A distance of 10 feet between two people talking is what Edward T. Hall referred to as
A. personal distance. B. public distance. C. social distance. D. intimate distance.
Communication & Mass Media
Two ratios are said to be ____ if they are equivalent to each other.
A. applied B. in proportion C. distributed D. solved
Communication & Mass Media