The manager of a car dealership records the colors of automobiles on a used car lot. Identify the

Identify the appeals that are intended to tap an underlying psychological benefit of the purchase decision?

A) feature/benefit appeals B) competitive advantage appeals C) favorable price appeals D) emotional appeals

Which of the following is NOT a relevant consideration in a court's decision to void a

contract made with a mentally incompetent person? A) That the impairment was so serious so that the person did not understand the nature and consequences of his actions. B) That the contract is not one for necessities C) That the other party knew of the impairment at the time the contract was made D) That the agreement was cancelled within a reasonable time by the drunk or mentally incompetent person. E) That the price paid under the contract was high