A demand source for a large retail store in a large city would likely be considered to be?

Competitive pressures have caused service providers (who typically have a large variable portion of their total costs) to:

A. cut costs wherever possible. B. calculate the break-even point and determine the potential profit at different levels of sales. C. incur losses in the short run with the goal of raising prices later. D. establish service facilities in low cost countries. E. establish production facilities in low cost countries.

McDonald's restaurants inside Walmart stores and Starbucks inside Super Targets are examples of ________, whose main advantages are that the products can or may be convincingly positioned by virtue of the associated brands

A) cooperative marketing B) cross-promotion C) retail co-branding D) ingredient branding E) feature promotion