How are impressions determined? Why is this method flawed?
What will be an ideal response?
Impressions are based on the number of subscribers to a publication or viewers/listeners to a broadcast. The obvious flaw is that no one can say for sure that all of the paper’s subscribers saw and read the paper/article on a given day.
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__________ occurs when a person attacks their partner's personality or character, rather than pointing out a specific behavior
a. Contempt b. Criticism c. Defensiveness d. Stonewalling
A company realized that its employees were misinformed about a certain issue in the organization. The management asked the HR manager to address the employees and clarify the misconception
In order to clarify the employees' thinking and persuade them to accept the new thoughts, which type of persuasive presentation should the HR manager follow? a) Refutatio b) Call to action c) Promote change d) Reinforcement