Which of the following is the most important impact of interactive media?

a. connecting with others
b. searching for and exchanging information
c. entertainment
d. financial transactions

Answer: a

Communication & Mass Media

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Brandon and Carol are just starting their relationship and are beginning to spend more time together. This is what step in the stages of relationship development?

A) Initiating B) Experimenting C) Intensifying D) Integrating E) Bonding

Communication & Mass Media

Which approach to capturing audience attention reflects the extent to which our information is new or unusual?

a. intensity b. relevance c. novelty d. contrast

Communication & Mass Media