How many week(s) of crashing are available for activity B in Table 7.7?

What type of a scale asks the respondent to state his/her agreement or disagreement with a series of statements about a specific brand in terms of a five-point scale ranging from strongly agree to strongly disagree?

a. Likert scale b. Semantic differential scale c. Paired-comparison scale d. Constant sum scale e. Numerical scale

Wholesalers most likely discourage less-profitable customers by ________

A) increasing product promotions B) carrying exclusive product lines C) overseeing inventory control systems D) adding service charges to small purchase orders E) requiring smaller orders to lower transportation costs