Which of the following statements about organizing the sales effort is true?
A. Organizing the activities and management of the sales force is a major part of strategic sales planning
B. Sales managers need to be more reactive in restructuring sales organizations
C. The starting point in organizing a sales force is the organizational culture
D. Once a firm has a sales organizational structure in place, it should not change it
E. All of the above statements about organizing the sales effort are true
Ans: A. Organizing the activities and management of the sales force is a major part of strategic sales planning
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