Crowdsourcing describes:
a. how the input of many people can be leveraged to make decisions that used to be based on the input of only a few people.
b. how the level of buzz created for a product can be used as a measurable parameter for determining the product's effectiveness.
c. the methods in which a consumer should use a product or service.
d. the need for consumers to buy a product and their willingness to buy it.
ANSWER: a
Using consumers to develop and market products is called crowdsourcing. Crowdsourcing describes how the input of many people can be leveraged to make decisions that used to be based on the input of only a few people.
You might also like to view...
The price of a Wendy's Bacon Cheeseburger is $.99, the same as it was five years ago. Had the price of this sandwich increased at the same 3% annual rate as U.S. consumer prices did over the last five years, what would its price be today?
A) $1.15 B) $1.02 C) $1.12 D) $1.22 E) $ .84
Select the family member who is offering the most diversification to the rest of the family
A) Dad works for General Motors B) Mom works for Goodyear C) Daughter works for Jiffy Lube D) Son works for Eli Lilly & Company