"______ has the aim of building mutually satisfying long-term relations with key parties—customers, suppliers, distributors—in order to earn and retain their business" (Kotler 2003).

A. Fan identification
B. Sponsorship sales
C. Sport marketing
D. Relationship marketing

Answer: D. Relationship marketing

Business

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One reason to exclude demand deposits when estimating a bank's repricing gap is because, by regulation, explicit interest cannot be paid on these deposits.

a. true b. false

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The direct-denial method of negotiating objections is a very common approach used in the field of selling

Indicate whether the statement is true or false

Business