He defined the field of public relations with his definition of PR as the "conscious shaping of opinions and attitudes": _________________

Fill in the blank(s) with correct word

Edward Bernays

Communication & Mass Media

You might also like to view...

Which of the following is a guideline to evaluate secondary sources of information?

a. Older information is generally more accurate than newer information. b. Even if the sources cannot be trusted, one can use the information if it is relevant. c. Irrelevant information can be used if it will keep the audience engaged. d. A revised version of an online article should be preferred to the original version.

Communication & Mass Media

Main points are designed to help the audience understand and remember

A. the specific purpose B. the introduction C. the central idea D. the general purpose

Communication & Mass Media