What is the difference between the mechanistic model and the organic model of organizational structure?
What will be an ideal response?
The mechanistic model is generally synonymous with the bureaucracy in that it has extensive departmentalization, high formalization, a limited information network (mostly downward communication), and little participation by low-level members in decision making. At the other extreme is the organic model. This model looks a lot like the boundaryless organization. It is flat, uses cross-hierarchical and cross-functional teams, has low formalization, possesses a comprehensive information network, and involves high participation in decision making.
The more scarce, dynamic, and complex the environment, the more organic a structure should be. The more abundant, stable, and simple the environment, the more the mechanistic structure will be preferred.
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Identify the concept that emerged in the mid-1950s as a customer-centered, sense-and-respond philosophy
A) the product concept B) the production concept C) the selling concept D) the marketing concept E) the holistic marketing concept
Which of the following must be captured, stored, and calculated to measure the monetary value dimension of the RFM approach?
a. The date of most recent purchase b. The average amount of sales for each customer c. The average time between two purchases d. All of the above