Which of the following is considered a profitability ratio?
A) Return on equity
B) Acid test ratio
C) Inventory turnover ratio
D) Debt to equity ratio
A
Business
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Loyalty programs are also known as:
A) frequency marketing. B) one-on-one marketing. C) mass marketing. D) mass customization.
Business
When is it appropriate for practitioners to use an advertorial?
A. When they are not satisfied with what is being said in the media B. When they feel that their publics do not understand an issue C. When they want to add their voices to a cause D. When they want control over message content, placement and timing E. All of the above
Business