Fragmegration refers to

a. the dual and simultaneous dynamic of integration and fragmentation that has emerged in the context
of globalization.
b. the tendency of mediascapes to migrate in the context of globalization.
c. the blend of media circuits in the context of globalization.
d. the tendency of media representations to both localize and globalize.

a. the dual and simultaneous dynamic of integration and fragmentation that has emerged in the context
of globalization.